White January
White January
White January is an annual campaign dedicated to raising awareness about mental and emotional health. Created in 2014, its goal is to promote reflections on the importance of taking care of the mind, combating taboos related to psychological disorders, and encouraging practices that improve well-being.
Why January?
January marks the beginning of the year, a period when many people are more inclined to make plans, evaluate their lives, and think about changes. This context facilitates openness to conversations about mental health and self-care.
Main objectives of White January:
• Encourage self-care: Raise awareness about the importance of recognizing one's own emotions and seeking professional help when necessary. • Break stigmas: Reduce prejudices associated with therapy, mental disorders, and discussions about emotional health.
• Promote healthy environments: Encourage companies, schools, and communities to create spaces that prioritize mental health.
White January is a reminder that taking care of the mind is just as important as taking care of the body.
